PinnedThe Stories We Tell OurselvesAnd the consequences of being unreliable narrators of our own history.Feb 2, 2021Feb 2, 2021
PinnedWhy buy the horse when you can get the shit for free?Lessons from a child entrepreneurJan 5, 2021Jan 5, 2021
Fast, Cheap, or Good. Pick one.Not so long ago, I had a large SaaS client ask for some help on a fairly robust project. During our hour-long meeting, my client spent…Aug 5, 2020Aug 5, 2020
10 reasons your not a copywriter (and neither am I)In these lean times of economic turmoil, budgets are being slashed to ribbons yet project scopes continue to be loaded with every new…Jul 10, 2020Jul 10, 2020
Generic Brand PurposeThere is a lot of buzz about what brands' roles are in society today, but maybe we can learn something from the Generic Brands of old.Nov 18, 2019Nov 18, 2019